Creative Communication Workers is an emerging trade union. As part of a pivotal census release, this campaign was created to address key issues within the industry. The union's vision encompasses advocating for all workers in their sector, ranging from creatives and account managers to art workers, designers, caterers, security staff, and cleaners, ensuring they receive the respect and conditions they deserve. The campaign was meticulously designed to effectively convey facts and statistics in a clear and accessible manner. With a strong focus on the workers themselves, the designs were crafted to resonate with their experiences, aspirations, and rights. The campaign successfully encapsulates the core values of the union, delivering a powerful message while promoting unity and solidarity among its members.